Innovation Portfolio Management
Walk the campus of any life sciences company and there’s one word you’re almost ...
Cool New Workplace Gadgets
Kids have already headed back to school with stylish new bookbags, freshly shaven pencils, ...
Why Brands Fail at EHR
I recently sat in a conference room at a large pharmaceutical manufacturer, and I ...
Add Fun, Style, and Smarts to Your Home
Your home is your sanctuary. It is a place where you want to feel ...
Design “Experiments” to Deliver Better Patient Solutions
As a global design innovation and strategy firm with 45 years of experience in ...
Solving the Perpetual Pilot Problem
While working at several leading biopharmaceutical and medical device companies over the past 20 ...
Change the Way You Hear
When Apple introduced its AirPods last year, they promised a magical experience, but they ...
6 Digital Health Startups Advancing Healthcare
Investment in digital health has reached its highest level yet. In the first quarter ...
Digital Where it Really Matters
As marketers, we want to connect with our customers using new solutions, new channels, ...
Using Artificial Intelligence to Expedite the Electronic Benefit Verification Process
Consumer technology continues to evolve at an incredible rate—from virtual reality experiences that drop ...
Spring Beyond Simple Photos
Spring is finally here (hopefully), and what better way to celebrate then to capture ...
Phronetik is Turning Bioinformatics into Actionable Medical Advice
Phronetik is an amalgamation of two Greek words: Phronesis (wisdom) and kinetic (to move). ...
A Lesson for Pharma, Apple, and Amazon
The pharmaceutical industry is a tough business. It represents a constellation of disciplines that ...
