Digital Tactics
Moving Toward an Agile KAM Future
Physical access has been a growing challenge in life sciences as the number of ...
Digital Transformation and COVID-19: Catalyst for Change
COVID-19 has been a wake-up call for pharma to evaluate their organization’s digital maturity ...
Tracking the Impact of Digital Health Solutions on COVID-19
The first pandemic of the modern era is bringing together the life sciences, healthcare, ...
A Nimble Social Strategy a Must for Reopening Physician Practices
As all organizations try to adapt to doing business in the COVID environment, it ...
Survey Reveals Most Effective Digital Engagement Strategies for our New Normal
With many industry conferences, events, and in-person meetings stalled for another 12 to 18 ...
Despite COVID-19, The Doctor is Still In
While pharma sales rep access has been shut down, the vast majority of physician ...
AI for Pharma Marketing: It Really Works Right Now
It’s hard to overstate the potential benefits from the marriage of pharma with artificial ...
AI Contains a Lot of Current Hype—But Offers Great Promise for the Future
Artificial intelligence has already caught the attention of CEOs and boards of directors as ...
Dream Voice Technology Projects
Voice is increasingly becoming a more popular user interface as people get more accustomed ...
How Technology is Fundamentally Changing the Healthcare Experience
Even before the global pandemic forced healthcare to more rapidly adapt technology to let ...
Google Doubles Down on Mobile First
“Mobile First” is a term first coined in 2009 by Yahoo Chief Design Architect ...
Sonic Tonics: A Sound Prescription for Brand Health
Milan was devastated. As the disease spread, the death toll continued to rise. The ...
How 5G Will Alter the Landscape for Health Marketers
5G has been a hot topic in nearly every industry, and for good reason. ...
