a pill floating between the hands of a doctor with various safety reports and graphs surrounding the pill

Revolutionizing Pharmacovigilance with Proactive Signal Detection

Up to now, drug safety teams have relied primarily on reactive reporting systems for ...

Avalere Health CEO Jon Koch Discusses the Organization’s Rebrand

Last week, Fishawack Health announced it was changing its name to Avalere Health and ...

A Shift in Medical Affairs Amid the Challenge of Data Management and Rise of AI

The pharmaceutical industry is rapidly evolving its approach to strategic planning and decision-making. At ...

Engaging the Audience Hiding in Plain View

Traditionally, when pharma marketers and their strategy, creative, and media agencies develop marketing plans, ...