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The Creative Floor Healthcare Awards 2023 Opens for Entries and Announces This Year’s Judges
The Creative Floor Healthcare Awards 2023 launches today and will celebrate the world’s best ...

The Italian Job: Why the I-O Siena Think Tank Believes Neoadjuvant Immunotherapy Will Revolutionize Cancer Care
If the 2022 meetings from the American Society of Clinical Oncology (ASCO) and the ...

How to Drive the Adoption Rates of Health Wearables
Wearables, including those for medical purposes, have been a vibrant market. However, in early ...

What You Need to do When Media Is…SPEAKABLE
That crescendo you hear is a whole lot of sites starting to talk. Just ...

The Impact of Advertising for Rare Disease Treatments Post Pandemic
Despite their name, rare diseases are not that rare at all. In fact, the ...
Educating the Next Generation of Nurses in the Metaverse
While the metaverse may seem like an unlikely place to train new nursing students, ...
Supporting Innovation Through FDA’s Breakthrough Device Program
Similar to the drug industry’s paradigm for Breakthrough Therapy Designation, the device industry’s opportunity ...
New Tech on the Rise: The Future of Cell and Gene Therapies Is Here
Recent headlines suggest that the biotech industry as a whole is experiencing a downturn, ...
Visualizing New Data Stories Helps Pharma Smooth Gaps in the Patient Journey
Harnessing data to present a holistic view of a patient’s individual journey can transform ...
12 Predictions for Non-Personal HCP Promotion in 2023
As 2023 gets underway, social media is strong and ascendant as an everyday promotional ...
4 Reasons Pharma’s Organizational Structures Are Not Built for Digital Transformation
Spurred into action by the pandemic, many pharma brands are undertaking or accelerating their ...