Protecting Patient Data

If knowledge is power, big data has made us a lot more powerful in ...

Keeping a Healthy Balance

Recently, I stopped by a team member’s desk to see how she was progressing ...

Diffusing Therapeutic Innovation

Marketers routinely ask themselves the age-old question: How can I reach the right physicians ...

Solving the Perpetual Pilot Problem

While working at several leading biopharmaceutical and medical device companies over the past 20 ...

Long Live Point of Care!

Even after the implosion of Outcome Health painted a shroud of distrust over the ...