Medical News
Current On COVID-19
The Ever-Evolving Remote Patient Monitoring Reimbursement Landscape
The urgency of the COVID-19 pandemic has illustrated how essential telehealth services are to ...
Digital Transformation and COVID-19: Catalyst for Change
COVID-19 has been a wake-up call for pharma to evaluate their organization’s digital maturity ...
Tracking the Impact of Digital Health Solutions on COVID-19
The first pandemic of the modern era is bringing together the life sciences, healthcare, ...
Why ePROs Are Quickly Becoming a Key Source for Greater Patient Engagement
With the need to incorporate remote ways of working and interacting with study participants, ...
A Nimble Social Strategy a Must for Reopening Physician Practices
As all organizations try to adapt to doing business in the COVID environment, it ...
Dream Voice Technology Projects
Voice is increasingly becoming a more popular user interface as people get more accustomed ...
How Technology is Fundamentally Changing the Healthcare Experience
Even before the global pandemic forced healthcare to more rapidly adapt technology to let ...
Medable is Working to Cut Clinical Research Timelines in Half
The current COVID-19 pandemic has put a huge spotlight on the life sciences industry’s ...
Google Doubles Down on Mobile First
“Mobile First” is a term first coined in 2009 by Yahoo Chief Design Architect ...
Key Ingredients for Successful Innovation Partnerships with Startups
Since we opened our doors in 2015, MATTER has worked with life sciences companies ...
Survey Reveals Most Effective Digital Engagement Strategies for our New Normal
With many industry conferences, events, and in-person meetings stalled for another 12 to 18 ...
Compliant and Creative DTC Pharma Campaigns: What’s the Secret?
Diving headfirst into a direct-to-consumer (DTC) campaign can be an exciting new challenge, but ...
Value-Based Healthcare—Demonstrating Value in an Era of Increased Scrutiny and Accountability
Value-based care, value-based contracting, outcomes-based contracting, risk-based contracting—the emergence of these strategies have left ...
TV is Getting a Measurement Makeover
Direct-to-consumer (DTC) marketing strategies have evolved over the past decade due to the rise ...
Four Biggest Challenges Facing Medical Device Marketers
Medical device marketing teams are facing unprecedented times as we roll into the back ...
My Other Life with Ken Freirich
PM360 recently spoke to Ken Freirich, Chief Executive Officer, Health Monitor Network, about making ...
