The Power of Voice

“Alexa, please refill my prescription for lisinopril and have it mailed to my office.” ...

Learning a Lesson from Tech Companies

Pharma needs a fresh perspective. As tech companies are getting into healthcare, they come ...

The Keys to Delivering Superior Digital Customer Experience

The bar just keeps getting raised. Pharma already had to deal with increased expectations ...

Digital Dream Projects

Philip K. Dick once asked, Do Androids Dream of Electric Sheep? Here at PM360, we like to think ...

Real-world Experts Talk About Key Marketing Plan Points

Three healthcare experts provide insights into what makes for a great marketing plan. Jason ...