PM360’s 2023 ELITE 100 Event

Each year industry leaders, pharma innovators, colleagues, and friends gather at the PM360 ELITE ...

Unconventional Approaches Pharma Is Taking to Engage Patients

The “Kama Sutra” for Parkinson’s patients. A card game designed to help hemophilia patients ...

PM360 Q&A with Jim Lang & Faruk Capan of EVERSANA and EVERSANA INTOUCH

After acquiring Intouch Group in December 2021, EVERSANA worked to combine the company with ...

Two Key Questions About Patient Experience in 2023

PM360 asked experts in delivering optimal patient experiences how the industry can better understand ...

Pharma Needs to Better Understand Patients’ Needs

Patients want a better experience from pharma, and pharma wants patients to have those ...

Generative Care: The Total Dematerialization of Healthcare

Dematerialization is the transformation process where physical resources, systems, or services are modeled and ...

Healthcare Watch September 2023

Doctor Docs: HCPs on Social Media Platforms X vs. Threads Reaching HCPs where they ...

Industry Briefs September 2023

PatientPoint Launches Audience Builder Solution PatientPoint has released a new precision targeting tool for ...

Taking a Patient-centric Approach to Privacy

So many factors contribute to patients having a positive healthcare experience. Providing a tech-enabled ...