The Innovations Issue

PM360 Innovation Issue

OPENS: October, 2024

DEADLINE: NOVEMBER 8, 2024

ENTRY FEE: $785 per submission

For the past 11 years, PM360’s Innovation Issue has served as a go-to guide for some of the latest advancements in the life sciences and marketing, but now we are taking things up a notch. Our newly expanded Innovations Issue will cover more sectors of healthcare to include innovations from every area that impacts our industry.

The full list of categories now includes:

Life Sciences: Anything done by a life sciences manufacturer (pharma, medical device, biotech, specialty, diagnostics, etc.), including new products, treatments, personalized medicine, devices, robotics, strategies, etc. You may also submit an organization as a whole if its total actions have been innovative.

Providers/Health Systems: Improvements made by individual physicians, private practices, hospitals, health systems, integrated delivery networks, etc., that are leading to better care of patients or better ways of working for HCPs.

Telehealth/Telemedicine: Companies or platforms that are improving telehealth/telemedicine technology, which includes increasing accessibility, usability, and/or functionality. You may also submit vendors or programs related to increasing engagement or marketing within telehealth/telemedicine platforms.

Payers/Insurance Companies: Advancements made by private or government payers that result in better access to care for patients. These may include individual programs/strategies or an entire organization.

Consumer Tech and Wellness: Technology developed by any party that is available on the consumer market to help improve health and wellness. Devices (including wearables and apps) do not need to be cleared by the FDA, but should be able to demonstrate results of effectiveness. You may submit an individual product or a company.

Health Technology Non-Consumer: Technology developed by any party designed to support healthcare organizations or healthcare providers. This may include electronic health records (EHRs) platforms, blockchain, cloud computing, Internet of Things (IoT), HCP training and continuing education, etc. You may submit an individual product or a company.

Marketing Technology or Service: Technology or service, product, program, etc. developed by any party for the purposes of improving marketing such as customer relationship management (CRM), content management, content creation, programmatic, marketing automation, search engine optimization (SEO), patient engagement, HCP engagement, etc. You may submit an individual product, service, offering, etc. or a company.

Digital Therapeutics: Digital therapeutics (DTx) or other Software as a Medical Device (SaMD) that have either been FDA cleared or have clinically validated results. You may submit individual DTx or SaMD products or companies in this space.

Metaverse: Interesting and effective ways of utilizing the metaverse. This can include actual programs, marketing campaigns, virtual meet-ups, etc., that have already been enacted and achieved quality results. Or it can be strategies that are being prepared for launch at the right time (if you are able to share details at this time.) You may also submit companies that are specializing within the metaverse.

Employee Acquisition, Development, and Programs: Talent development strategies and techniques being used by any company within the life sciences or that serve the industry. You may also submit talent development agencies or consultancies.

Clinical Trials: Companies, technology, products, or strategies that are making the clinical trial process more convenient, increasing equity, improving efficiency, or making strides in other areas of product development.

Data and Cybersecurity: Data analytics and/or cybersecurity companies that are developing particularly useful new tools for analyzing, visualizing, or interpreting data, or protecting companies from data breaches and cyber-attacks. You may submit the company itself or a new product, service, program, etc., that they offer.

Artificial Intelligence: AI/ML companies or products that are helping to improve processes within healthcare and the life sciences or marketing. This can include generative AI/chatbots, causal AI, deep learning, natural language processing, etc.

Core Business Processes: Anything that is improving how organizations operate. These can be strategies, programs, products, services, etc. that a company has implemented to improve areas such as diversity/inclusion, sales, marketing, product development, efficiency, effectiveness, organization management, ROI, etc. In this case, we are looking for individual programs, not the company itself.

Sustainability: Companies or internal programs that are improving sustainability, decreasing your carbon footprint, reducing waste, mediating the effect of climate change, etc. You may submit companies as a whole or individual programs.

Startups: Any new companies that have launched within the past five years that are either directly related to healthcare and/or the life sciences or serve those industries.

To learn more about what is required for a submission in any of these categories, click on the Submission Criteria tab above.

Submission Criteria: Work on any submitted innovations must have taken place over the course of the last 18 months. That means any individual program, product, device, technology, service, strategy, etc., that you submit should have initially been launched in or after January 2023. However, we will also accept any work that was relaunched in or after January 2023, but had some kind of presence prior to that. For any company you submit, we will only consider work that the company has done in or since January 2023.

Any submission must be related to healthcare and/or the life sciences (including pharma, biotech, specialty, medical device, diagnostics). That includes any companies, agencies, vendors, or other partners that provide services for companies within those industries. For most of the categories, you can either submit a company or an individual program, service, product, etc. from that company.

If your submission qualifies for multiple categories, you may check the boxes of each category that it qualifies for. Just note, we will only select it in one of the categories you choose.

Submission Statement: Each submission should include a submission statement prepared as a Word doc (preferred) or a PDF and attached to the online form. There is no maximum length, but it should be at least 300 words. Each submission, should address the following questions:

  • What is your innovation? (Please describe the product, service, strategy, program, company, etc. What is it? Why was it developed? What makes it innovative?)
  • How recent is your innovation? (Please be clear on when the innovation launched or when the work you are describing took place.)
  • What challenges did you have to overcome in developing, launching, and/or implementing this innovation?
  • How is your innovation improving the industry or how will it in the near future? (What problem/issue does your innovation address? Why is this particular innovation so important?)
  • How effective is your innovation? (Please share any statistics, feedback, data, testimonials, or proof that can demonstrate that your innovation is making a difference or achieving its intended result.)

Supplementary Materials: You can also submit supplementary materials including visual materials, videos, audio files, etc. that can further illustrate your innovation and how it works. All images should be at least 1,000 x 1,200 pixels and 300 dpi, images may be larger and can be either vertical or horizontal. Files under about 50MB can be submitted as attachments along with your application. For anything larger, contact editorial@pm360online.com for information about our ftp server.

Judging: The submissions will be judged by the Editorial department of PM360 and the most exceptional will be featured in the December issue. Those selected will be notified by late November.

Confidentiality: Any proprietary data submitted will be kept strictly confidential. Any information that will be published about the selected submissions will be subject to final approval by the submitter.

DEADLINE: October 31, 2024 at 11:59 PM EST (any entry submitted after 10/31 will be subject to a $200 late fee)

LATE/EXTENDED DEADLINE: NOVEMBER 8, 2024 at 11:59 PM EST (any entry submitted after 10/31 will be subject to a $200 late fee)

Entry Fee: Submissions cost $785 per entry. (Once again, after 10/31 submissions will cost $985 per entry)

Contact: Please contact Gabrielle Smith at 646-300-8113 or editorial@pm360online.com with any questions that you have.