Feature Articles
Sterile Technique for Groceries and Takeout
One concern many people share during the COVID-19 global pandemic is whether the virus ...
A Look into a COVID-19 Infected Lung with VR
As doctors are scrambling to help patients infected with COVID-19—and to better understand the ...
Re-imagining the Conference Experience in the Age of Coronavirus
On Friday the 13th, Medscape reported that 26 medical conferences were being cancelled or ...
Conglomerate of Dermatologists are Offering Patients a Solution to High Drug Prices
High drug prices is one issue—perhaps the only one—on which legislators on both side ...
Using Diverse Datasets for a Deeper Look into the Patient Journey
There was a time, not long ago, when conducting patient journey analyses was seen ...
The Next Chapter for Digital Therapeutics
Imagine you are a primary care physician (PCP) in a mid-sized Midwestern city. Over ...
Maintaining the Drug Supply Chain During the COVID-19 Pandemic
During any crisis, like the current global pandemic, people start to worry about having ...
Help Providers to Help Your Brand
How much time do you think HCPs and patients spend discussing a new prescription ...
Think Bigger!
Historically, launching a healthcare brand has been a well-orchestrated affair. Every team prepared its ...
Getting the Best from Social
In the 2010s, social media’s role in pharma, healthcare, and our day-to-day lives expanded ...
What Are the Basics of Cannabis Law?
Although naturally produced cannabis has enjoyed legalization in certain states, it remains, on the ...
Public Health Crises and FDA Scrutiny
Every public health emergency or outbreak brings with it a corresponding urgent need for ...
5 Things Pharma Brand Marketers Can Learn from Consumer Brands About Multicultural Marketing
The recent 2019 ANA Multicultural Marketing & Diversity Conference brought together hundreds of client-side ...
