Enhancing Patient Profiles to Support Personalized Care

Patient profiles can help healthcare professionals understand their patients better based on their personal ...

Pioneering the Path Pre- and Post-Launch Strategies

Understanding the “why” before the “how” as Med Affairs charts the course for pre- ...

Currency of Information

Medical science Liaisons know that change is coming; How are they cashing in? Medical ...

Unlocking the power of CX

According to research between pharma professionals and customers, there is still room for improvement ...

Chris Savage, Managing Director, Propensity4

Inizio Engage — PROPENSITY4 Welcomes Chris Savage as Managing Director

Chris Savage, Managing Director, PROPENSITY4 [Fort Washington, PA – 2024] – Inizio Engage is ...

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What Biden’s AI Executive Order Means for Healthcare and the Life Sciences

In the dynamic landscape of modern business, regulated industries—such as healthcare and the life ...

Stephen Farquhar Appointed Chief Executive Officer of Publicis Health

Publicis Groupe announced the appointment of Stephen Farquhar as Chief Executive Officer of Publicis ...

Headshot of Lance Hill, CEO, Within3

Who’s the Boss with Lance Hill

Lance Hill shares what he has learned about leading a company after joining Within3 ...

A man typing on his laptop with an overlay image of an icon that says ChatGPT and another icon next to it that says AI

Make 2024 the Year Your Career Takes Off

Reaching your career goals involves careful planning, dedication, and effort. Here are some steps ...

A silhouette of a man standing on a wooden plank that says Cyber with a hand drawing a line across a gap he can cross to another wooden plank that says Resilience

Cyberwarfare: A Healthcare Marketers’ Guide in the Fight for Corporate Reputation

Traditional approaches to mitigating cyber events—even ones that have been successfully implemented on behalf ...