Feature Articles
Seven Digital Marketing Resolutions to Consider in 2022
This past year saw a number of innovations in the digital world, with companies ...
Alzheimer’s Sea Change: Primary Care Doctors and Market Access
Treatment advances for Alzheimer’s disease took a quantum leap last year. As of early ...
Omnichannel: Still the Ultimate Achievement for Pharma Marketing
While the term “omnichannel” has been used for the last several years, the pharma ...
New Research Shows Nature Zoom Backgrounds Boost Creativity
Past research studies have shown that exposure to nature (e.g., trees, vegetation, beaches, plants, ...
The Evolution of Data in Life Sciences: Here’s What’s Coming in 2022
The pandemic was the catalyst for increased technology investments in the pharma and life ...
Twitter, Publicis Health Media, and Medscape Partner on New Conference Conversations Offering
Medical conferences can be an important place for healthcare professionals (HCPs) to gather to ...
FINN Partners Continues Expansion of its Omni-Channel Platform with Addition of Medika.Life
FINN Partners is once again making moves to further boost its omni-channel platform with ...
Cancer Care in the Misinformation Age
More than 50% of cancer articles on social media contained either misinformation or harmful ...
Resolving a Critical Paradox
Healthcare is a complex industry—one that is feeling the impacts of the global pandemic ...
You Are the Person You’ve Been Waiting For
I listen to the radio as I drive to the university every day. Recently, ...
3 Key Considerations for Promoting Transparency for AI/ML-Enabled Medical Devices
Today, developers of innovative medical devices are increasingly utilizing artificial intelligence (AI) and machine ...
The Growing Importance of Medical Science
In the last decade, the medical science liaison (MSL) profession has grown approximately 300% ...
