Liz Gentry Liz Gentry

Liz Gentry is VP Product Marketing at OptimizeRx. Liz focuses on bringing innovative solutions to pharmaceutical brands to address patient acquisition and medication access challenges. Her experience spans the life sciences services and technology industry as well as the pharmaceutical and biotech industries, most recently in access marketing and channel operations roles at MannKind and Amgen.

The Future of Biosimilars Marketing

The U.S. biosimilars market is evolving rapidly and pharma marketing programs need to evolve ...