Experts on Call

Quick, confidential consultation with industry experts

EHR Strategies
Tony Schueth
Tony Schueth, MS is CEO and Managing Partner of Point-of-Care Partners, LLC. POCP is a nationally recognized management and strategy consulting firm in the field of health information technology. Tony has been instrumental in the development of an ePA standard and has guided its adoption among the range of stakeholders.
Integrated Marketing
Tara Herington
Tara Herington is Vice President of Cardinal Health Sonexus™ Access and Patient Support. Cardinal Health Sonexus™ Access and Patient Support is a patient services hub with a full range of clinical, reimbursement, and access solutions. For more information, visit
Authentic Patient Voice
Brenda Snow
Brenda Snow is Founder & CEO of Snow Companies. Brenda is widely regarded as the leading pioneer in patient engagement. Her full-service agency, Snow Companies, is now part of Omnicom Health Group and provides patient-focused initiatives that include Patient Ambassador programs, creative services, call center support and a growing number of patient leadership councils.
Medication Adherence
Julia Laurin
Julia Laurin is Vice President of Product Development at ConnectiveRx. Focused on patient access and affordability and provider solutions for specialty medications, Julia is a product leader in the healthcare, R&D, and legal markets, transforming teams and delivering enterprise solutions for over 10 years.
Healthcare Engagement Solutions
Joe Jackson
Joe Jackson is SVP Operations at EngagedMedia.
Data & Analytics
Sarah Caldwell
Sarah Caldwell is SVP, Analytics Services at Crossix. Sarah’s 15 years of experience in pharmaceutical marketing analytics includes consults with pharmaceutical brands across various therapeutic areas and business situations, including launch and loss of exclusivity.
Success Coach
Bud Bilanich
Bud Bilanich, The Common Sense Guy, is a success coach, motivational speaker, author and blogger. He is a faculty member at the Daniels College of Business at the University of Denver where he teaches courses in Organizational Dynamics and Human Capital Management. Bud has written five books on career and life success, which are the basis of his Common Sense Success System.
Brand Engagement
Don Feiler
Don Feiler is Partner/Chief Digital Officer at Calcium. Don brings a wealth of experience scoping, designing, creating, and deploying online applications and multimedia for the pharmaceutical and healthcare industries. He has worked with Merck, Pfizer, Novartis, Novo Nordisk, Janssen, and many others over the course of his 20-year career.
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