Experts on Call

Matt leads CMI Media Group’s expansion internationally. His passion is in international healthcare media strategy and planning, across the global, regional, and single-country levels. Matt has more than a decade of experience working in the OUS pharmaceutical media industry. He is based in London. He can be reached at mdurham@cmimediagroup.com

Laura Blair is SVP, Business Development at ConnectiveRx. Leading a dynamic business development team in the pharmaceutical industry, Laura is driven by a commitment to craft innovative solutions for clients. With over 20 years of experience designing patient services and pharma marketing programs, she’s enjoyed the privilege of collaborating with exceptional brand and commercial leaders, learning from them, and addressing complex challenges together. Her passion for improving healthcare was further ignited by personal experiences that cemented her commitment to making the treatment journey easier and creating better programs for our healthcare providers and the patients they serve.

Bud Bilanich, The Common Sense Guy, is a success coach, motivational speaker, author, and blogger. He is a faculty member at the Daniels College of Business at the University of Denver where he teaches courses in Organizational Dynamics and Human Capital Management. Bud has written five books on career and life success, which are the basis of his Common Sense Success System.

Pat Purcell is President of The Inception Company. With over 25 years of leadership in the medical communications space including Propel Health (formerly HealthSTAR Communications), Boron Lepore, Cardinal Health, and Publicis, Patrick is an industry veteran and expert in delivering client’s key messaging and building critical engagement.

Frank and the team at Elevate Healthcare help Biopharmaceutical and MedTech challenger brands to overcome powerful competitors, market limitations, and internal obstacles to achieve their full potential. Frank can be reached at fxp@elevatehc.com

Stacey Gandler is Managing Director, PR, and Brand Ideation at PRotein, a division of Calcium+Company. Stacey is a health and wellness PR strategist and was recently named a PR Guru in the 2023 PM360 ELITE 100 Awards.

Anil is the Co-founder and Managing Partner at Asentech. He advises well- known global organizations & commercial leaders on a wide variety of strategic and tactical opportunities, with a particular emphasis on digital transformation and value creation from data and technology investments in sales and marketing. He can be reached at anil@asentechllc.com

Brenda Snow is Founder & CEO of Snow Companies. Brenda is widely regarded as the leading pioneer in patient engagement. Her full-service agency, Snow Companies, is now part of Omnicom Health Group and provides patient-focused initiatives that include Patient Ambassador programs, creative services, call center support and a growing number of patient leadership councils.

With more than 20 years of experience in integrated healthcare marketing, advertising, and consulting, John Tenaglia draws on his work with many of the world’s top healthcare companies to lead strategic engagements, foster client relationships, apply industry expertise, and ensure that deliverables are on target and meet brand objectives. John can be reached at john.tenaglia@wearemoonrabbit.com.

Frank Burrell is Managing Partner at Deerfield Agency. Frank’s 20-plus years of agency and client experience have made him an expert at implementing personalized marketing strategies across multiple therapeutic categories and audiences. His ability to understand and apply statistical data ensures comprehensive marketing solutions tailored to clients’ business challenges—solutions that are easy to integrate, increase overall efficiency, and drive revenue.

Doceree’s Chief Revenue Officer Tom Shea has over a decade of experience in digital marketing and advertising, focused specifically on the healthcare & pharmaceutical space. He takes pride in being a specialist in ad tech and programmatic advertising. He can be reached at thomas.shea@doceree.com

Mike Viscel is the President of Bionical Solutions, a provider of healthcare solutions company that delivers award winning digital engagement tools for most of the major pharmaceutical companies. Mike is a creative thinker that has developed and launched multiple well known innovative industry platforms that have proven to deliver meaningful engagement opportunities for Reps, HCPs, and Patients. He can be reached at mike.viscel@bionical.com

Amy Giles is VP Strategy at Bionical Solutions Group. Amy joined Bionical in 2017 as an experienced medical writer. Now the VP of Strategy, she is responsible for the strategic planning, design, and execution of Bionical’s MED Select programs and custom solutions.