Experts on Call

Daniel Sontupe is Associate Partner, Managing Director at The Bloc Value Builders. Dan has spent his 25+-year professional career in the healthcare industry focused on managed markets and payer marketing. His unique experience includes stints with payers, manufacturers, and consulting firms. In his role as Managing Partner, Dan has overseen tremendous growth of The Bloc Value Builders and as a market access thought leader has been featured in MM+M, PharmaVOICE, and PM360.

Suma Ramadas, PhD is Executive Vice President, Medical Affairs at Syneos Health. Suma leads the creation and delivery of a comprehensive Medical Affairs solution from Syneos Health. She started her 15+ year career in industry, working in Clinical, Marketing, and Medical Affairs before coming to Syneos Health. She is passionate about women and diversity in leadership and was instrumental in creating the employee-driven groups to tackle issues and barriers in the professional landscape.

Bud Bilanich, The Common Sense Guy, is a success coach, motivational speaker, author, and blogger. He is a faculty member at the Daniels College of Business at the University of Denver where he teaches courses in Organizational Dynamics and Human Capital Management. Bud has written five books on career and life success, which are the basis of his Common Sense Success System.

Paul Theisen is the Chief Executive Officer of Populus Health Technologies, the leading patient and HCP engagement company leveraging virtual care on behalf of pharma brands.

Brenda Snow is Founder & CEO of Snow Companies. Brenda is widely regarded as the leading pioneer in patient engagement. Her full-service agency, Snow Companies, is now part of Omnicom Health Group and provides patient-focused initiatives that include Patient Ambassador programs, creative services, call center support and a growing number of patient leadership councils.

Matt Turner is President, Patient Affordability at Paysign, Inc. Matt, a certified PMP and American Pharmacist Association member, joined Paysign in 2019, bringing more than 10 years of in-depth experience and pharmaceutical product knowledge. Paysign’s suite of patient affordability solutions streamline programs and eliminate unnecessary costs, powering the convergence of fintech and healthcare. To learn more, visit paysign.com/rx or request an in-depth program analysis by contacting affordability@paysign.com.

Pat Purcell is President of The Inception Company. With over 25 years of leadership in the medical communications space including Propel Health (formerly HealthSTAR Communications), Boron Lepore, Cardinal Health, and Publicis, Patrick is an industry veteran and expert in delivering client’s key messaging and building critical engagement.

David Linetsky is Senior Vice President of Life Sciences at Phreesia, a leading point-of-care company that empowers life sciences brands to connect meaningfully with clinically relevant patients and deliver personalized health content in a one-to-one setting. David is also a member of the board of the Point of Care Marketing Association (POCMA), the point-of-care industry’s trade association.

Matt leads CMI Media Group’s expansion internationally. His passion is in international healthcare media strategy and planning, across the global, regional, and single-country levels. Matt has more than a decade of experience working in the OUS pharmaceutical media industry. He is based in London. He can be reached at mdurham@cmimediagroup.com

Liz Kane is Chief Strategy Officer at Ogilvy Health. Liz brings more than 20 years of stellar experience in strategic planning, brand building, and innovation with clients across the Health and Wellness spectrum.

Frank Burrell is Managing Partner at Deerfield Agency. Frank’s 20-plus years of agency and client experience have made him an expert at implementing personalized marketing strategies across multiple therapeutic categories and audiences. His ability to understand and apply statistical data ensures comprehensive marketing solutions tailored to clients’ business challenges—solutions that are easy to integrate, increase overall efficiency, and drive revenue.

Joey Cohen is VP, Client Solutions at ConnectiveRx. Joey is the company’s subject matter expert on EHR, eRx, and pharmacy messaging, and serves as its agency partnership liaison. He is a leader in digital marketing and strategy, with proven skills in EHR strategy, account-based marketing, CMS transformations, CRM database development, and global/local digital advertising. His broad experience in pharmaceutical manufacturing and service companies, including roles at Eisai US, Leo Pharma, and Ogilvy CommonHealth, propel his work to craft innovative in-workflow and point-of-care messaging solutions for clients large and small.

Amy Giles is VP Strategy at Bionical Solutions Group. Amy joined Bionical in 2017 as an experienced medical writer. Now the VP of Strategy, she is responsible for the strategic planning, design, and execution of Bionical’s MED Select programs and custom solutions.

Stacey Gandler is Managing Director, PR, and Brand Ideation at PRotein, a division of Calcium+Company. Stacey is a health and wellness PR strategist and was recently named a PR Guru in the 2023 PM360 ELITE 100 Awards.