The Role of ChatGPT in Enhancing Pharma Marketing Efficiency and Effectiveness

ChatGPT is poised to revolutionize the pharmaceutical industry by providing innovative communication and marketing ...

5 Human-Generated Guidelines for Using Generative AI

Generative AI’s potential for tsunami-like disruption has sounded the alarm for knowledge workers worldwide. ...

Phishing Scams and Cybersecurity: The Good and Bad of AI

It is no secret artificial intelligence (AI) has become increasingly powerful and more widely ...

Causal AI Is Here to Tell You the Reasons Why—Behind Anything

While generative artificial intelligence (AI) has been grabbing most of the attention thanks to ...

The Marriage of Human Empathy and AI in Patient Storytelling

Patients are people first, and no approach is better to communicate with people than ...

The Promise and Peril of ChatGPT in Healthcare and Pharma Marketing

Man’s discovery of fire. Edison’s invention of the light bulb. OpenAI’s release of ChatGPT. ...

Deploying AI for Greater Efficiency in Clinical Trial Recruitment

Clinical trial recruitment is a lengthy and complex process involving stringent protocols and the ...

The Problems and Benefits of Implementing AI in Life Sciences Marketing

Like most newer technologies, artificial intelligence (AI) and machine learning (ML) promises exciting ways ...