Marketers often target specialists to increase awareness about specialty medication, but this case study ...
In 2017, the World Bank and WHO released a report, which stated that at ...
The adoption of Electronic Health Records (EHRs) had been a slow process until 2009 ...
As pharma reps’ access to physicians continues to decline, this case study examines the ...
Among the tectonic shifts created by the pandemic is an increase in patient touchpoints, ...
In April 2020, at the beginning of the pandemic, the use of telehealth surged ...
For patients struggling with a serious medical condition, finally finding an effective treatment and ...
COVID-19 forced us to reimagine healthcare and ways of doing business. Telehealth quickly emerged ...
To be sure, Prior Authorization (PA) is a pain point for payers, physicians, and ...
The American Pharmacists’ Association notes that “with specialty-trained pharmacists as part of the collaborative ...
While gaps in care can be defined in many ways, we mean the difference ...
Why have patient portals become such a major topic of interest? It isn’t just ...
HIMSS 2016, the largest IT conference in the industry, was once again a bellwether ...