Bob Caprara Bob Caprara

Bob has more than 30 years’ experience in the pharmaceutical industry using all types of healthcare data and performing in-depth data analyses. His expertise runs across statistical, deterministic, and nonlinear modeling methodologies that are used to quantify and optimize personal and non-personal promotional channels. Bob can be reached at bob.caprara@deerfieldgroup.com.

SCIENTIFIC STORYTELLING: The Vital but Hidden Component of a Data Infrastructure — A Quality Control Engine

Elevating pharmaceutical media campaigns with advanced data quality control: unveiling the vital, automated framework ...

Bob Caprara
Bob Caprara
Dave Stephens
Dave Stephens

Data Analytics in the Agency World

The pharmaceutical marketing landscape is fast-moving and ever-evolving. New entrants come into a therapeutic ...

Bob Caprara
Bob Caprara
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