• The Root of Self-Confidence

    by on January 18th, 2017

    Happy New Year and welcome to 2017. It’s a new year and a new name for this column. Welcome to the first edition of Success Coach. As we begin the year, I’d like to address an important career success issue: Self-confidence. Tweet 56 in my book Success Tweets says, “Self-confidence must come from within. Outside […]

  • Bring Broader Insight and Wisdom to Your Brand

    Common Sense by on September 15th, 2016

    Recently I saw a documentary called: The Music of Strangers: Yo-Yo Ma and the Silk Road Ensemble. As I’m sure you know, Yo-Yo Ma is a world-renowned cellist. He also is interested in the intersection of art and culture. Back in 2000, he invited musicians from all over the world to share their musical culture […]

  • Enough With the Stereotyping Already

    Common Sense by on June 20th, 2016

    A while back I read an article about Millennials on a website called The Muse. It began with this quote, “Millennials are entitled. They’re narcissistic. They’re spoiled and lazy.” That got my attention. This article really struck a chord with me. I’m a Boomer, born in 1950—the exact middle of the baby boom. As we […]

  • Play Hard, But Fair

    Common Sense by on February 17th, 2016

    Several years ago when I was in the twilight of my rugby career, I played a match against a touring side from Australia. An incident that happened after the match has stayed with me. One of the opponents came up to me and said, “You hit me really hard out there.” Cathy, my wife, said, […]

  • Are We All Winners?

    Common Sense by on November 17th, 2015

    Recently I read an article in the Washington Post entitled “Everyone’s a Winner Sends the Wrong Message to Kids.” The author told the following story. She and her husband happened to be at a swimming pool where the beginning of a kid’s triathlon was being held. “And then we heard it, the ridiculous line and […]

  • Preparation Puts You In the Driver’s Seat

    Common Sense by on September 16th, 2015

    I was a Boy Scout. The Boy Scout motto is “Be Prepared.” Being prepared has served me well in my life and career. Many years ago, when I was stressing about a training program I designed and was going to run for the first time, my boss said to me, “Bud, preparation makes up for […]

  • It Does Pay to Be Nice

    Common Sense by on August 10th, 2015

    A recent article in the “Sunday Review” section of the New York Times entitled “No Time to Be Nice,” bemoaned the fact that simple courtesies and civility are lacking in many workplaces these days. The subhead read: “We’re rude at work, and it’s hurting profits, health and happiness.” To that I would add career success. […]

  • Want to Be a Rock Star?

    Common Sense by on July 17th, 2015

    Good brand managers get promoted. When you do, you’ll be responsible for ensuring others get their work done. So you’ll need to know how to get the most out of your conversations with your team—which isn’t always easy. But I can help. A while back I developed a four-step model for conducting effective leadership conversations. […]

  • Focus on Self-Management, Not Time Management in 2015

    Common Sense by on January 23rd, 2015

    Pharma brand managers are busy. Many of you tell me that you need a better time management system to keep up with everything. I believe that the solution to this problem is more about self-management than time management. Self-management is about making the most of the time you have. It encompasses managing your thoughts and […]

  • The Power of Positive Thinking

    Common Sense by on December 12th, 2014

    The end of the year is a hopeful time for me. I approach every new year with a sense of excitement and optimism. And if you read this column with any regularity, you know I’m a big believer in the power of optimism. I have a copy of “The Optimist Creed” above my desk—and begin […]

  • Stay in Touch, People!

    Common Sense by on November 21st, 2014

    I have several Eagles songs on my iPod. I know that it’s become fashionable to bash the Eagles these days, but I was a fan years ago and am still a fan today. “Desperado” is my favorite Eagles song. It came up on the shuffle the other day when I was flying home from a […]

  • Build Your Network Before You Need It

    Common Sense by on September 11th, 2014

    I recently dined with an old friend who had just gone through a tough time. His company downsized and he lost his job. This was on December 20. By the end of January, he was employed. He didn’t settle for just any job either, but landed an executive position in his industry—and makes more than […]

  • The Importance of Being Likable

    Common Sense by on July 10th, 2014

    A couple of years ago, Ben Affleck won the Academy Award for Best Picture for his movie, Argo. Ben is known as a likable guy, so when he turned from acting and took up directing, people were willing to help him. That’s how Argo got made. About the time the movie came out, an article […]

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