Nursing Homes: A Very Unique Pharmaceutical Channel

Nursing homes are increasingly being held responsible for identifying conditions and addressing them through ...

A Powerful Way to Enhance Adherence

Over the past few issues of this column, we’ve covered reasons why patients are ...

INDUSTRY BRIEFS

Medscape Launches New iPad App Medscape released a new design and enhanced features for ...

Work in an Office Workout and Relax Your Kinks and Worries

If you get tight and tense working behind your desk, we’ve got a solution ...

The Asthma Market: Unique Opportunities for Innovation

Compared to other therapeutic classes, the asthma market is unique in that manufacturers can ...

An In-Depth Look at Hybrid Apps

It’s hard to believe that we’re already at the half year point for Mobile ...

Movers & Shakers

Shakers Spotlight Genzyme CEO on Board With Savient Savient Pharmaceuticals elected David Meeker, M.D., ...

My Other Life: Tina Fehr

PM360 recently spoke to Tina Fehr, Associate Director, Consumer Products at Upsher-Smith Laboratories, Inc., ...

The Challenger Sale—Taking Control of the Customer Conversation

Pharma sales representatives can learn high performance skills from the B2B industry model. What ...

TechKnow

The CES Buzz-Makers Every January tech companies—and gadget junkies—gather in Las Vegas for the ...