I can make almost any patient take their medication as directed. It isn’t hard, ...
It doesn’t take a marketing and sales genius to know that your bottom line ...
I tried the Bonobos shopping experience, looking to get a lightweight blazer for a ...
Lloyd Christmas: What do you think the chances are of a guy like you ...
At the heart of our efforts to get patients to use their medication is ...
Some years ago, my whole approach to treating patients changed after a research colleague ...
Psychologist Barry Schwartz gives a great TED lecture on “The Paradox of Choice.”1 He ...
As a physician, I received extensive training in all medically relevant areas of basic ...
Human beings crave recognition. Giving people positive reinforcement for their actions is a powerful ...
Piano manufacturers invest resources to make products that can bring music and joy into ...
Pharmaceutical companies invest enormous resources and take enormous risks to make the products that ...
Getting people to do things—like take their medicine—is a personal thing. Mechanical interactions—like beeps, ...
A few years ago when my wife and I bought our home, we found ...