Q&A with Brent Saunders, Chairman, President, and CEO of Allergan
The $63 billion sale of Allergan to AbbVie, one of the largest pharmaceutical mergers ...
Artificial Intelligence: A Therapist’s New Assistant
Mental illness is rising at an alarming rate in America and across the globe. ...
11th Annual Pharma Market Research Conference
The Pharma Market Research Conference (PMRC) powered up for its first 2020 event this ...
Help Providers to Help Your Brand
How much time do you think HCPs and patients spend discussing a new prescription ...
Tech’s Helping Hand in Healthcare
Today’s health technology is not just about the latest wearables and sensors to keep ...
Inzata Aims to Make Data Analytics Easy for Everyone
Data, what is it good for? Absolutely nothing if 90% of the data being ...
When Risk Rewards
Transparent, two-way relationships between marketers and their customers are common outside pharma. But not ...
Think Bigger!
Historically, launching a healthcare brand has been a well-orchestrated affair. Every team prepared its ...
My Other Life with Ilnaz Shirkhorshidian
PM360 recently spoke to Ilnaz Shirkhorshidian, Senior Director, Medical Outcomes Specialist Lead, Cardiovascular & ...
Mover and Shakers March 2020
Turning Point Therapeutics Names New EVP and Chief Scientific Officer Siegfried Reich, PhD, is ...
Industry Briefs March 2020
Ogilvy Lauds Marketing Hall of Famers The healthcare agency’s Christine Baptista, Senior Art Director, ...
Healthcare Watch March 2020
Brand Beat: Sony to Market Operating Room System in U.S. The FDA has given ...
Getting the Best from Social
In the 2010s, social media’s role in pharma, healthcare, and our day-to-day lives expanded ...
