The Pharma Market Research Conference (PMRC) powered up for its first 2020 event this past February, celebrating 11 years as one of the industry’s most attended and well-regarded events. This year’s program kick-started 2020 with more than 50 diverse sessions, including every hot topic and cutting-edge case study, and included the participation of more than 100 companies.

The impressive 2020 program agenda was led by two dynamic keynotes: One from Google (“Connected Health at the Speed of Life”) and one from BioLabs@NYULangone (“Innovation Trends in the New Decade”). That was just the start for the hundreds of attendees seeking the latest advancements and insights, since during the two-day program they were able to hear from more than 70 senior-level speakers. This included the popular Executive Boardroom panel, featuring industry veterans from Bayer, Bristol-Myers Squibb, Merck, Pfizer, and more.

Networking was also on the agenda, as attendees had ample opportunities to mingle in a collegial environment. PMRC’s Casino Night provided the perfect setting to relax and win, while still keeping things professionally rewarding.

The PMRC remains the best and largest industry assembly of market research executives in pharma, biotech, medical devices, and diagnostics for more than 10 years. Another PMRC event planned for 2020 is the 4th Annual Bay Area Pharma Market Research Conference, being held June 16-17 at the Embassy Suites by Hilton San Francisco Airport. Then PMRC will return to New Jersey for the 12th Annual Pharma Market Research Conference (February 3-4, 2021). For additional information, visit www.pharmamarketresearchconference.com.

Attendees gather in the General Session hall for the first of several keynote talks.
Networking opportunities abound at the Pharma Market Research Conference.
Leaders from Bayer, Bristol-Myers Squibb, Merck, Pfizer, and others tackle the latest industry innovations in the Executive Boardroom panel.
Chris Perkins (Roche) leads a breakout discussion on “Using Market Research Insights in Forecasting.”
Attendees take in valuable information during a session at the 2020 Pharma Market Research Conference.
Casino Night at PMRC means an excellent opportunity for fun and relaxed networking.

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