Publisher’s Letter: Relationship Management

The four commandments of storytelling are • Write what you know. • Show, don’t ...

Peeling Back the Onion

In our November installment, “Consolidation at the Core,” we discussed the emergence of Multi-Channel ...

Movers & Shakers

AMPIO: MACALUSO Ampio Pharmaceuticals appointed Michael Macaluso chief executive officer. Macaluso, current chairman of ...

Market Watch: Managed-care Coverage Still at the Heart of Cardiovascular Market

The market of products that treat cardiovascular conditions is massive, with hypertension and cholesterol ...

Why Company Promotion Isn’t Enough: Managed Market Access

In an increasingly competitive market, pharmaceutical and biotech companies are actively seeking ways to ...

LifeStyle

TRENDS China Goes to the City China has passed an important developmental milestone: in ...

Industry Briefs

LIFE SCIENCES STILL DRIVE NJ ECONOMY Despite struggles, life-science companies continue to play a ...

Healthcare Highlights

FDA’S SOCIAL MEDIA Guidelines The FDA finally released some actual guidelines on social media. ...

Trendsetter: R.J. Lewis of eHealthcare Solutions

R.J. Lewis is President and CEO of eHealthcare Solutions (EHS), a solutions-focused premium advertising ...