Articles posted by Tony Ho Loke

Tony Ho Loke

Tony Ho Loke is an executive at Biosector 2, a global healthcare communications agency that makes health information meaningful, accessible and actionable. Tony has supported many unbranded campaigns.

02 - February
2012
Feature Articles
Global Marketing
Issues
Patient
Social Media

Packing a Punch with Unbranded Direct-to-Consumer Programs

DTC advertising is only in its teens, but it already faces challenges of maturity ...

Tony Ho Loke February 1, 2012

Tony Ho Loke

Packing a Punch with Unbranded Direct-to-Consumer Programs

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