On Raising Brands

In our personal lives, all of us have multiple responsibilities, some of which stand ...

Tech Impact: Thousands of Guests from Around the World Attend DIA 2018

DIA 2018, held at the Boston Convention and Exhibition Center this past June brought ...

Tech Toys for Adults’ Holiday Lists

The holidays don’t just have to be about the latest toys and games that ...

How to be a Great Conversationalist

We’ve just been through one of the most contentious midterm elections in history. It ...

Evidation Health Turns Everyday Behavior Data into Health Insights

Can characterizing everyday life improve treatment for patients in chronic pain? Can a conversation ...

PM360 2018 Product Managers’ Survey

The product manager of today is social. After years of seeing respondents to our ...

What Doctors Want from the Marketers of the Future

As a doctor in primary care private practice, I frequently get called upon by ...

My Other Life with Kim Gariepy

PM360 recently spoke to Kim Gariepy, Senior Director, Mydayis Commercial Lead, Neuroscience Division at ...

Movers and Shakers November 2018

Ashfield Appoints Ben Beckley Global Commercial Director The Boston-based global healthcare communications agency adds ...

Why Marketing Leadership Matters

Healthcare organizations are increasingly investigating and unleashing the power of intelligent digital technologies, using ...

Patient Experience Data and R&D

As the U.S. Food and Drug Administration (FDA) works to issue more guidance for ...

Beware the Binge-Watching Blues

Americans can’t stop talking about TV shows they’re streaming on Netflix, Hulu, HBO, and ...

Online Video’s Vast Opportunities

Video has transformed online engagement across brands throughout almost every industry, and new approaches ...