David Davidovic David Davidovic

David Davidovic is Founder of pathForward LLC. He has over 33 years of experience in commercial functions in the pharmaceutical and biotechnology industries. Most recently, he was Vice President and Global Head of Commercial Services for Roche and Genentech. Prior to joining Genentech in 2005, where he was for almost eight years, he served 24 years at Merck & Co. Follow him on Twitter @pathFW.

16 Bold Biopharma Predictions for 2016

It’s that time of the year when forecasts, predictions and priorities get shared. Rather ...

Biotech Booms And Industry Shifts

Only a few years ago, the biotech sector was considered “The Wild West”—both figuratively ...

The History of Bio-Pharma Industry M&As, Lessons Learned and Trends to Watch

Many people believe the bio-pharma industry is oligopolistic, similar to the car or airline ...

Silver Linings: 10 Business Benefits of Your Compliance Program

Across the industry, eyes probably roll every time there is a new compliance requirement, ...

Developing a Killer Marketing Plan

Virtually every company, every brand team and every marketing manager goes through the yearly ...