David Davidovic David Davidovic

David Davidovic is Founder of pathForward. David has over 38 years of commercial experience in pharmaceutical and biotechnology companies and, more recently, in advisory and thought-leadership capacities across the industry. He served 24 years at Merck & Co. and eight at Genentech and Roche. His most recent position there was Vice President and Global Head of Commercial Services. Follow him on Twitter @pathFW.

16 Bold Biopharma Predictions for 2016

It’s that time of the year when forecasts, predictions and priorities get shared. Rather ...

Biotech Booms And Industry Shifts

Only a few years ago, the biotech sector was considered “The Wild West”—both figuratively ...

The History of Bio-Pharma Industry M&As, Lessons Learned and Trends to Watch

Many people believe the bio-pharma industry is oligopolistic, similar to the car or airline ...

Silver Linings: 10 Business Benefits of Your Compliance Program

Across the industry, eyes probably roll every time there is a new compliance requirement, ...

Developing a Killer Marketing Plan

Virtually every company, every brand team and every marketing manager goes through the yearly ...