2019 Pharma Choice Multichannel Silver Winner Dudnyk and Eyevance Pharmaceuticals

Dudnyk

Eyevance Pharmaceuticals

Nurture Their Eyes

Dudnyk’s creative team was tasked with formulating a campaign aimed at eye care providers who treat patients with dry eye disease, persuading them to recommend FRESHKOTE PF, a superior lubricant drop. The resulting campaign immerses the viewer moisturizing and nourishing relief that FRESHKOTE PF provides.

Agency Team:

Laurie Bartolomeo, EVP, Creative Director
John Kemble, EVP, Creative Producer
Colleen Swift, Associate Creative Director, Copy
Cliff Kearns, Associate Creative Director, Art
Heather Kolesa, Art Supervisor
Jessica McDevitt, Account Director

Ads

You May Also Like

Tech’s Helping Hand in Healthcare

Today’s health technology is not just about the latest wearables and sensors to keep ...

The 2024 PM360 Pharma Choice Awards – Professional Campaign Gold Winner

ConcentricLife and Jazz Pharmaceuticals The Elephant in the Room Research shows HCPs and patients ...

2020 Pharma Choice Professional Website Bronze Winner imre Health and EQRx

imre Health and EQRx Talent Recruitment “Professional Superpower” Quiz – EQRx.com To launch EQRx ...