ELITE 2023 Digital Crusader Don Abramo of Pharming Healthcare Inc.

Don Abramo Executive Director, Leniolisib Marketing Pharming Healthcare Inc. A Truly Rare Marketer Activated ...

Trust Your Gut—Come Meet Our ELITE 100

Our guts are also known as our second brains. That is not just because ...

ELITE 2023 Sales MVP Laura Blair of ConnectiveRx

Laura Blair SVP, Business Development ConnectiveRx The Relationship Builder Raised by Italian immigrant parents ...

Industry Briefs May 2023

WHO Moves to Single Dose HPV Vaccine Traditionally done in two or three dose ...

A map of the world in all blue with a stethoscope laying on top of it.

Healthcare Watch May 2023

Doctor Docs: Incorporating Climate Change into Physician Training A growing number of medical professionals ...

5 Core Tenets of HCP-focused Point-of-Care Marketing

In the past, the best way to deliver brand messages to prescribers was obvious: ...

Increase Providers’ Use of Patient Education with a Modular Approach

As healthcare champions, we embrace the power of patient education. It can enhance health ...

Reaching HCPs at Meaningful Moments

Creating meaningful engagements with healthcare professionals (HCPs) at moments that are relevant to them ...

ELITE 2023 Digital Crusader Karina Castagna of OptimizeRx

Karina Castagna SVP Access and Adherence OptimizeRx Advancing Digital Access at Point-of-Care Karina Castagna ...

Choosing the Right Tools to Boost Audience Engagement and Retention

Engaging with your audience during a live event isn’t just expected, it’s essential. But ...

A World Without Reps—How to Survive if Doctors Ever Completely Deny Access

The rep-centered pharmaceutical commercialization landscape is evolving. Overwhelmed healthcare professionals (HCPs) are gravitating towards ...

Reigniting the Future of Speaker Bureaus and Thought Leader Engagement

At the outset of the pandemic, some viewed virtual speaker programs as a temporary ...