FDA Lays Out Roadmaps for Using Twitter and Correcting Misinformation
In case you missed it, on June 17, the Food and Drug Administration (FDA) ...
Should Pharma Advertise Price to Consumers?
How much does it cost? That is typically the first question a consumer asks ...
An Insider’s Look at the Lions Health Festival—Q&A With Andrew Spurgeon, ECD at Langland
The first ever Lions Health event took place earlier this month at the famous ...
5 Ways Healthcare Organizations Can Use Social Media
Years ago, you wouldn’t have believed a healthcare brand would ever have a Facebook ...
The 10th Annual Specialty Pharmacy Summit & Expo, Hosted by Armada Health Care
Speakers from all facets of healthcare convened on May 5-9, 2014, to discuss the ...
The DTC National Conference Continues To Be a Must Attend Event
This April marked the 14th year of the DTC industry’s “must attend” DTC National ...
Packing Power In Your Pocket
In the world of technology, smaller is better. Almost every new version of a ...
Plan on Bringing “Value” to the Marketplace
In the highly competitive field of pharma marketing, the importance of good tools that ...
Taking the Doctor Out of the Equation
As influential as the pharmaceutical industry can be, the most influential player in prescription ...
The Extraordinary Power of Online Patients
In PM360’s March 2014 Digital Compendium, I wrote about the power of a single patient’s ...
My Other Life with Lothar Krinke
PM360 recently spoke to Lothar Krinke, PhD, Vice President and General Manager, Deep Brain ...
Movers and Shakers June 2014
Taiho Oncology Prepares for Launch Taiho Oncology, Inc., a division of Taiho Pharmaceutical Co., ...
Nine Key Elements To Ensure Advisory Board Success
The relationship between pharmaceutical companies and medical stakeholders will need to evolve thanks to ...
