ELITE 2023 Creative Director Jeff Scott of Calcium

Jeff Scott

SVP, Creative Director

Calcium

A Creative Mastermind

If you ask Jeff Scott’s team to describe him, they will tell you he is dedicated, conceptual, adaptable, and maybe a little sarcastic. And if you were to ask us here at PM360, we would say he is award worthy—and we aren’t the only ones to think so.

Throughout his career, Jeff has been recognized with multiple creative nominations and awards, including being recognized at the Local and Regional Addy Awards for work with Quaker Maid Kitchen Cabinets and self-promotion for Mangos. Jeff has also earned a bronze pencil in the prestigious One Show in 2002 for his art direction on the Harmony Game for Mangos. And Jeff’s work for PFPC, a financial service company, was featured in Graphis and has served as an example of what fantastic work looks like. So many in the industry have learned from Jeff, both directly and indirectly.

For the last 20 years, Jeff has been working with Calcium on a variety of brands and disease areas including United Therapeutics, pre-launch for Bristol Myers Squibb TYK-2, and Nektar Therapeutics. Now, he leads one of the largest creative teams in the agency launching two brands for Chiesi Global Rare Diseases. Previously, Jeff was the head creative and VPCD at Vox Medica, where he helped launch brands such as Provenge, Genentech Access solutions, Love Your Colon, and Vivitrol.

Despite being in the industry for the last approximately 30 years, he consistently brings fresh thinking to his clients to create award-winning ideas. Recently, Jeff was the mastermind behind the awareness campaign, “Rethink Fabry,” which he developed with his copy partner Josh Righter. In this campaign, Jeff demonstrated the heavy burden of Fabry disease but with new hope emerging, as birds took flight from the large anchor on the shore.

As a previous ELITE 100 Creative Director, June Carnegie says, “Jeff really excels at building a brand’s identity and maintaining it throughout a full catalog of assets in a meaningful way.”

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