Steve Gransden Steve Gransden

For over a decade, Steve has helped to create and market Knipper's technology solutions infrastructure, which supports the growth of J. Knipper and Company as well as its customers. He is responsible for Knipper's "MyPharmaSuite" Software as a Service product line. In Steve's current role as Vice President of Marketing, he is responsible for Knipper's overall marketing and software product management.

Is Your Multi-Channel Head in the Clouds?

By integrating the right cloud-based services into a well-designed multi-channel process and data structure ...

Demystifying the Complexities of Multi-Channel Marketing

‘UID Plague’ and the ‘Hydra Effect’ weaken multi-channel marketing with errors that propagate through ...