The 2024 PM360 Pharma Choice Awards – Unbranded Bronze Winner

The Kinetix Group and Pfizer Inflammation & Immunology Strategic Customer Group

Atopic Dermatitis Interactive Guide for Varying Skin Tones (Digital)

The initial concept came from a Pfizer Inflammation & Immunology Key Account Management customer who identified the need for additional patient/provider educational resources to drive awareness of atopic dermatitis. The customer also stressed the importance of understanding the unique characteristics of the condition in patients with skin of color.

THE KINETIX GROUP TEAM MEMBERS:
Haley Toomer Manager
Robin Ackley Senior Director
Caitlin Ernst Senior Director
Mara Agins Director
Sandra Chen Manager
Victoria Ricco Senior Associate

PFIZER TEAM MEMBERS:
Dawn Holtz Advanced Customer Engagement Director
Desiree Smith Marketing Director
Monique Esmay Key Account Manager
Matt Elliott Key Account Manager
Shreyash Panchal Key Account Manager

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