iCliniq Engage
Marketing within Telehealth Engagements
iCliniq is a leading global provider of virtual healthcare resources featuring a library of original medical content and a doctor panel that consists of 4,500+ highly qualified doctors spanning over 80 specialties. The company provides patients 24/7 access to consultations with doctors by their method of choice: sending questions, online chat, telephone call, or video chat. While iCliniq works to create technological solutions that provide quality accessible healthcare to patients, the company also works to develop advertising solutions useful for pharmaceutical partners.
In August 2023, iCliniq launched an expanded version of its iCliniq Engage suite of targeted and contextual advertising engagement solutions for pharmaceutical and medical partners. iCliniq Engage’s advertising solutions enable its partners to precisely target their display and video assets on 50,000+ original pieces of medically reviewed, high-intent, contextually relevant health articles to reach its highly engaged targeted audience.
The latest updates to this advertising solution include the ability for advertisements to be placed within iCliniq’s health articles, telehealth Q&As, health tools, as well as asynchronous and synchronous consultation waiting rooms. iCliniq can compile a list of relevant keywords associated with any drug and provide the corresponding links on its website that align with the patient journey, allowing advertisers to effectively optimize their program. iCliniq also features patient success stories from those who have benefited from treatment, with the ability for ads to be displayed on those pages. Additionally, iCliniq builds awareness and drives engagement of drug treatments through video and infographic content. Pharmaceutical partners may have presence within this content as well.