June Digital Compendium
5 Startups Changing the Healthcare Landscape
The money just keeps flowing in to fund new startups in the healthcare space. ...
Key Rules for Digital Marketing Success
Digital marketing is no longer one more box to check—digital technology touches each stage ...
Embracing the Right Metrics for Digital Success
Today, precision and cost-effectiveness are imperative when it comes to media investments as marketers ...
The App is Dead, Long Live the Chatbot!
Declaring the app dead may be an exaggeration, but a shift is happening. People ...
How AstraZeneca is Using Digital to Solve Pharma’s Biggest Challenges
Elizabeth Egan is the Executive Director, Global Digital Strategy & Innovation at AstraZeneca where ...
Pie-in-the-Sky Social Media Ideas to Get Patients Talking
During the 2014 Super Bowl, Grey worked with Volvo on “The Greatest Interception”—a way ...
Healthcare Social Media Campaigns to Emulate
In addition to pie-in-the-sky ideas, we also asked readers for the best current or ...
4 Necessary Elements for Creating a Great Game Platform
Gaming is everywhere—these days people of all ages and genders are participating in some ...
A Social Media Strategy That Will Gain Consumer Trust
Let’s start by stepping back to the beginning of this decade. In 2010, we ...
The State of Our Blended Reality
If you have not played around with an Oculus Rift or Google Cardboard, you ...
Digital Marketing 3.0: Truly Personalizing the Customer Experience
The idea of personalized marketing is not exactly new, but marketers have more tools, ...
