GCI Health
Merck
A Touch of Sugar
A documentary was selected as the creative storytelling centerpiece to put a human face on the type 2 diabetes (T2D) epidemic. Production in five cities brought A Touch of Sugar to life, as we followed the journeys of people impacted by T2D to explore how socioeconomic conditions complicate disease management.
Agency Team:
Elisia Canna, Executive Vice President
Kristen McBride, Senior Vice President
Kristin Sockett, Senior Vice President
Julia Smith, Account Director
Mary Klemenok, Assistant Account Executive
Client Team:
Conrod Kelly, Executive Director, Policy/Government Relations – Social Determinants
Sienna Choi, Associate Director, Global Communications, Primary Care and Global Pharmaceuticals Portfolio
