ELITE 2023 Entrepreneur Lalitha Priya Chandrashekhar of PFG MedComm

Lalitha Priya Chandrashekhar

Founder & CEO

PFG MedComm

A Market Access Maven

Lalitha Priya Chandrashekhar is a medical communication and market access strategist, with a remarkable career spanning over 17 years in the healthcare industry. Priya has worked with global teams across various sectors, including pharmaceuticals, biotech, CRO, and agencies, gaining extensive experience from clinical development through commercialization and launch.

Priya began her career with prominent companies such as McNeil Consumer Healthcare, Merck, Bristol Myers Squibb, and Sanofi Genzyme, where she held medical and scientific consulting roles. She then transitioned to the agency side and held senior-level roles in various agencies, specializing in market access. In 2013, Priya established PFG MedComm, where she has been a trailblazer, disrupting the traditional agency model. Her contributions at PFG MedComm have led to significant client wins, ranging from publication strategies highlighting racial disparities and health inequities to engaging new market stakeholders globally.

Priya’s impact extends beyond her work—a minority and woman founder of a fully remote company, she prioritizes a culture of inclusivity and flexibility within the PFG MedComm team, supporting all individuals, including women, minorities, parents, and anyone passionate about access to healthcare. Priya’s unwavering commitment to excellence and inclusivity has also seen her mentor and advise students and those earlier in their careers in medical communications, medical writing, and the healthcare industry. Several are now stepping into managerial and senior level roles, a testament to Priya’s exceptional leadership and guidance.

In addition to being the Founder and CEO of PFG MedComm, Priya works with healthcare startup founders through her strategic advisory consultancy, PFG Stealth, LLC and as a mentor with FemTechLab, a global health tech startup accelerator. She is also an active member of various professional associations such as the Healthcare Businesswomen’s Association and the Diversity Alliance for Science. Priya’s passion for healthcare innovation led her to complete a Healthcare Innovation Bootcamp through MIT and Harvard Medical School.

Outside of work, Priya is a dedicated mother to twins, an avid reader, and a Crossfit enthusiast. Priya holds a Bachelor of Science degree in bioscience and biotechnology, and psychology, along with certificates in Epidemiology, Biostatistics, Regulatory Writing, and Clinical Trial Reporting.

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