Digital Compendium 2018
The Power of Voice
“Alexa, please refill my prescription for lisinopril and have it mailed to my office.” ...
Disproving Common Launch Misperceptions with Data
When pharma marketers design their roadmaps to market the latest therapies, they often make ...
The Advantages and Disadvantages of Blockchain in Healthcare
Recently, I was sitting with a former co-worker talking about still unsolved gaps in ...
Learning a Lesson from Tech Companies
Pharma needs a fresh perspective. As tech companies are getting into healthcare, they come ...
Design “Experiments” to Deliver Better Patient Solutions
As a global design innovation and strategy firm with 45 years of experience in ...
Facebook’s Privacy Scandal and Other Recent Changes in Social
No matter what industry you are in, keeping up with the constant changes in ...
The Importance of Interoperability
Interoperability, at its simplest, is having the ability to exchange information between systems in ...
The Keys to Delivering Superior Digital Customer Experience
The bar just keeps getting raised. Pharma already had to deal with increased expectations ...
Digital Dream Projects
Philip K. Dick once asked, Do Androids Dream of Electric Sheep? Here at PM360, we like to think ...
6 Digital Health Startups Advancing Healthcare
Investment in digital health has reached its highest level yet. In the first quarter ...
