Robert Shewbrooks Robert Shewbrooks

Robert Shewbrooks is a Principal and Practice Leader with Health Strategies Group, where he leads the syndicated studies efforts for commercial MCOs. Bob has more than 30 years experience in marketing analysis on both the supplier and manufacturer sides of the pharmaceutical industry.

Five Facts To Know About HEOR

The heat is on payers to identify which brands offer the best value, and ...

The Secret to Better Relationships with Hospitals and Health Systems Decision Makers

Four pharmaceutical and biotech companies—Merck, GlaxoSmithKline, Pfizer and Sanofi—have the most in-person meetings with ...

Managed Markets Access: 5 Oncology Payment Trends Revealed: How To Stay Ahead Of Uncertainty

For years, managed-care organizations have tried to reduce drug costs through generic substitution, denials, ...