Patients & Purpose
Food Allergy Research & Education (FARE)
Even a Trace Can Be Deadly Campaign
The Deadly Food Allergies campaign targets people with and without food allergies. The campaign seeks to foster respect and empathy for people affected by food allergies as it educates the public at large that even the slightest trace of a food allergen can be deadly.
Agency Team:
Managing Partner, Executive Creative Director: Dina Peck
Associate Partner, Creative Director: Tom Galati
Senior Copywriter: Elizabeth Sirk
Art Director: Dan Ashman
Vice President, Group Project Supervisor: Jaclyn Van Deuren
Senior Developer: Mark Kalamaridis