2017 Pharma Choice Gold Variety – HCP Engagement

Heartbeat

Sunovion

Brovana HCP PageGrabber

The Brovana HCP PageGrabber was a first of its kind in the pharma industry—both in terms of targeting and creative delivery. It combines elements of list-match targeting, immersive creative, and robust media optimization to drive deep engagement at an incredibly efficient cost.

Agency Team:

Group Account Director: Steve Schmidt
Account Director: Chelsea Kameny
Account Supervisor: Mary Jo Cardoso
Senior Producer: Kelly Harkins
Group Engagement Director: Dan Haller
Group Creative Director: Kris LoCascio
Art Director: Tal Gendelman
Copywriter: Christine Ulloa

Client Team:

Director, Multi-Channel Marketing: Paul Murasko
Director, Customer Strategy: Jeff Artabane
Associate Director, Multi-Channel Marketing: Robin Mandelbaum

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