PM360 2021 Innovative Startup CrowdPharm

CrowdPharm

Mike Myers, Managing Director
mikemyers@crowdpharm.com

CrowdPharm believes every client has the right to tap into the abundance of worldwide healthcare communications talent. This independent full-service agency is led by industry veterans and fueled by one of healthcare’s largest networks of global talent that includes 4,100+ members across 100 countries. They’ve taken the traditional agency model of healthcare advertising and put a unique spin on crowdsourcing by creating a technology platform that enables them to engage smart people from around the world. This new model scares some, yet it inspires even more to see a new way of addressing client needs for increased innovation, agility, and efficiencies in scale and cost.

Founded in 2017, CrowdPharm built a proprietary network that delivers an abundance of original strategic and creative solutions across time zones and provides a flexible force of talent with experience that spans startups, orphan products, blockbusters, and primary care. For each brand, the agency reaches out to the network to engage the right talent at the right time for the work at hand. Teams are adjusted as needed—for example, ramping up at launch and work is moved around the globe to increase speed and efficiency.

CrowdPharm’s deep bench of talent represents the marketing spectrum with editors and graphic designers, clinical trial recruitment professionals, project managers, public relations practitioners, and MDs and PhDs. For example, included are 426 creative directors, 154 medical directors, 330 brand strategists, 266 market researchers, 292 social media content developers, and 133 UX designers. The global network is always expanding as the agency is actively recruiting at all times with a rigorous vetting system to ensure clients get the expertise and talent they need.

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