11 – August Product Manager Survey

Digital Marketing

Hottest Marketing Trend The most popular new marketing trend this year was actually “other”—so ...

Master Marketing Plan

Budget Changes Even though overall budgets are up, 42% of respondents report that their ...

Marketing Master Plan

Budget Allocation Perhaps a sign of a stabilizing economy, marketing budgets are up for ...

The Industry

Influences The issues cited as the main influences that shape the industry haven’t changed ...

Career Highs and Lows

Highs & Lows–Success This year’s crop of brand managers had a more varied take ...

Respondent Profile

Industry Indication Once again this year, our survey reflects a varied mix of responses ...

From Our Sponsor: eHealthcare Solutions

  There are tried-and-true marketing components and there are new digital capabilities coming out ...

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