Hottest Marketing Trend The most popular new marketing trend this year was actually “other”—so ...
Sales Force and Sampling Due to the steady stream of news about sales force ...
Budget Changes Even though overall budgets are up, 42% of respondents report that their ...
Budget Allocation Perhaps a sign of a stabilizing economy, marketing budgets are up for ...
Lifecycle Out with the new and in with the old. For the first time ...
Influences The issues cited as the main influences that shape the industry haven’t changed ...
Highs & Lows–Success This year’s crop of brand managers had a more varied take ...
Marketers share details about their salary, job satisfaction, and where they get the info ...
Industry Indication Once again this year, our survey reflects a varied mix of responses ...
Even as product managers stay the same they are always changing. That is one ...
There are tried-and-true marketing components and there are new digital capabilities coming out ...