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    • Articles posted by Ken Freirich

    Ken Freirich Ken Freirich

    Ken Freirich is President of Health Monitor Network. Ken is a seasoned entrepreneur and executive who has successfully started, built, operated, and grown a variety of world-class healthcare-related organizations. For the past 12+ years, he has helped transform Health Monitor Network (www.healthmonitornetwork.com) into the leading patient engagement company in the U.S.
    • 2018
    • January
    • Marketing Strategy
    • Point of Care

    Looking for Targeted and Efficient Brand Engagement?

    While the Point of Care (POC) channel for patient education and brand advertising was ...

    Ken Freirich
    Ken FreirichJanuary 18, 2018
    • April
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    • Slideshow

    The Future of DTC/DTP Marketing is in Patients’ Hands

    The “Bigger is Better” approach to DTC campaigns is taking a backseat to DTP, ...

    Ken Freirich
    Ken FreirichApril 1, 2013
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