Dawn Lacallade Dawn Lacallade

Dawn Lacallade is a marketing change maker known for advancing the pharmaceutical industry with innovative marketing programs. With over 10 years of experience leading digital marketing initiatives, she’s guided leading healthcare companies in the areas of marketing, customer service, and sales, transforming their position in the marketplace. As LiveWorld’s Chief Social Strategist and Pharma Practice Lead, Dawn works closely with pharmaceutical leaders including Bristol-Myers Squibb, Pfizer, and Zoetis. Connect with her @DawnL and on LinkedIn.