Hearts & Science, CBS Media Venture, Sony Pictures Entertainment, and Moderna
Moderna’s Jeopardy! Second Chance Tournament
JEOPARDY! offered impressive exposure to a mass audience, many of whom are highly engaged. Crucially, the show is trusted for its intellect and celebrated for its earnestness.
Hearts & Science knew their credibility would amplify the benefits of Moderna’s vaccines to millions in an inviting way, inspiring action and encouraging public good.
HEARTS & SCIENCE MEMBERS:
Alexia Polachek Associate Director of Branded Entertainment
Kathryn Meier Senior Director of Branded Entertainment
Marissa (Heller) Keery Director of Video Investment
Julie Greenhouse Senior Director of Strategy
Keith Taylor Director of Strategy
Danielle DiGiacomo Supervisor of Strategy
Anika Selberg Associate of Strategy
CBS TEAM MEMBERS:
Katie Bushlack Director of Integrated Marketing
Phil Fusco Account Executive
SONY TEAM MEMBERS:
Annie Crowe Producer of Special Projects at Sony/Jeopardy
MODERNA TEAM MEMBERS:
Marissa Curcuru Director of Digital Growth & Marketing
