Kathleen Bonetti Kathleen Bonetti

Kathleen Bonetti is Executive Vice President, Marketing at Rx EDGE Media Network. Kathleen has led marketing strategy for Rx EDGE Media Network since the company’s inception in 2002. She is a champion of the pharmacy and its significance as a healthcare destination and valuable channel for pharmaceutical marketing. Kathleen frequently shares her insights on patient education, point of care marketing, and analytics.

The Ongoing Role of Pharmacy in Specialty Care Patients’ Lives

Today’s pharmacy is a healthcare destination for people who suffer from sometimes nearly unbearable ...

Kathleen Bonetti
Kathleen Bonetti

6 Pillars of Legacy Brand Success

Legacy brands can flourish in the face of patent expirations, new entrants, and OTC ...

Kathleen Bonetti
Kathleen Bonetti
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