2017 Pharma Choice Bronze Professional Website

closerlook, inc. & Underscore Marketing LLC

Novo Nordisk Inc.

TresibaPro.com: Promotional Launch & Evolution

TresibaPro.com was designed and implemented in a multi-phase approach. Early phases increased awareness among HCPs that Tresiba® was FDA approved and available in pharmacies. A subsequent update to the site generated engagement among HCPs by showcasing KOL video content and dynamically presenting key clinical attributes of Tresiba®.

Teams:

Novo Nordisk Non-Personal Promotion Team
Novo Nordisk Tresiba® Brand Team
closerlook, inc.
Underscore Marketing LLC

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