Lynn Altman Lynn Altman

Lynn Altman is President of Brand Now. For over 20 years, Lynn has been the behind-the-scenes innovator for big companies, with over 400 new product and branding projects completed for more than half of the Top 100 Global Brands, including Coca-Cola, Microsoft, Procter & Gamble, Gillette, McDonald’s, American Express, and UBS.

With Twitter’s Rebrand, Is it Time to Retire Brand Names with “X”?

Xanax, Xyzal, Xarelto, Xeljanz. The pharmaceutical field has an almost Elon Musk-ian attraction to ...

Lynn Altman
Lynn Altman
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