Saatchi & Saatchi Wellness, Publicis Health, and GSK Oncology
Red Dab? Red Flag
In the U.S., endometrial cancer is the most common type of gynecologic cancer. It disproportionally affects Black women, who are twice as likely to die from it than other women. This campaign was designed to create
awareness within the Black community of the key sign of endometrial cancer— post-menopausal spotting.
SAATCHI & SAATCHI WELLNESS TEAM MEMBERS:
Kathy Delaney Chief Creative Officer
Annie Heckenberger Creative Director
Niyati Mehta Assoc. Creative Director
Shakeel Alexander Senior Copywriter
Sam Kim Group Art Supervisor
Jennifer Guliner Senior Producer
PUBLICIS HEALTH TEAM MEMBER:
Lyn Falconio Account Lead
RAZORFISH HEALTH TEAM MEMBER:
Ayanna Telfort Account Lead
HARBOR PICTURE COMPANY TEAM MEMBERS:
Chris Hellman Executive Producer
Diane De Bellis Business Affairs Manager
Joe Arcidiacono Director of Photography
Jeremy Baumann Editor
Adrian Seery Colorist
Steve Perski Audio Mixer
David Soto Design Creative Director
2D Graphics: James Crothers, Denis Sharabin, Jack Josh-Powell, and Luke Rotzler
Flame Artist: Andrew Granelli, Kevin Lee, Yoshiko Hirata, Pete DeAndrea
BURRELL COMMUNICATIONS TEAM MEMBERS:
Alma Hopkins Creative Director Meja Shoba Director
