Greatest Creators 2023

The Greatest Creators is PM360’s annual March special section that is by creatives and for creatives. Now in its 15th year, this issue explores the creative process for those who work in healthcare and life sciences marketing. And last year, this special issue added The Masterclass of Storytelling, giving creatives another avenue to show off what their imaginations are capable of cooking up for this industry. But that is one of several opportunities that companies, agencies, and the creatives themselves have to show off the magnitude of their creative talent.

EXTENDED DEADLINE: February 3, 2023 at 11:59 PM EST

If you are interested in contributing to this issue, please review the following opportunities:

Showcase:

We want the best work you did over the past year (anything from approximately January 2022 to now). We are talking your stand-out ads and killer campaigns, something that moved way outside the clichéd box to solve a difficult problem and made it look easy. For each submission, we would need a high-quality image (300 dpi at full size—approx. 5″ x 7″ or 8″ x 10″) that represents the final ad, campaign, or initiative (print, video, or digital), and a 100- to 200-word summary that outlines the creative process behind the campaign as well as its impact. To submit, please go to the Showcase Entry Form tab above.

Cover:

We also want to highlight the amazing artistic talent of the people working in our industry. Send us a stellar image of your outstanding original artwork—not something that was used in a campaign but something you created for yourself. It can be a painting, sculpture, photography, or a medium we’ve never even heard of. Our favorite submission will serve as the cover to our supplement as well as the cover of our 2024 Media Kit. We’ll need a high-resolution TIFF, PDF, or JPEG—300 dpi and 8×10 inches for the final image, but you can send smaller files for initial consideration. (See last year’s winner below.) To submit your work of art, please go to the Cover Art Entry Form tab above. Later, PM360 will then host its annual Art Attack competition featuring all of the works of art you submitted on our website and voters can pick their favorite. We will include this winner in a future issue of PM360.

The Masterclass of Storytelling:

At the center of every great marketing effort is a powerful story. But there are so many different ways to tell that story. And so many different ways to bring that story to life. Whether you choose to do it through words, still image, videos, or some combination. Perhaps you are venturing into the metaverse or virtual reality to tell your tale. Or using social media (which offers a variety of different platforms each with its own unique way to rely your story). Maybe you made a documentary. Held an art installation. Wrote a song. Released a comic book.

No matter the medium or the method, we want to hear about it. Entries can be for any storytelling format geared to any audience.

To learn more about the submission process, please visit The Masterclass of Storytelling page where you can find the Submission Criteria and Entry Form.

If you have any questions about any of the three opportunities, please contact Andrew Matthius at andrew.matthius@pm360online.com or 646-300-8113.