Now in its 5th year, the Mobile Pharma Summit has evolved into a co-located conference attended by 200+ senior-level pharma execs. The event is divided into two focuses – Mobile Pharma Business & Technology and Clinical Trials Mobile Innovations. The BizTech Conference focuses on pharma’s use of mobile and other technologies to deliver better experiences and real value to customers (patients, payers and HCPs). The Clinical Trials Mobile Innovations conference focuses on how pharma can leverage mobile tools in clinical trials to improve patient experience, study recruitment, and retention, adherence and study data analytics. Attendees will have access to all sessions from both of the conferences.