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PMSA 2018 Winter Symposium
January 18, 2018 - January 19, 2018
January 18-19, 2018
Caesars Palace Las Vegas, NV
Register now for the Pharmaceutical Management Science Association (PMSA) Winter Symposium on Multi-Channel Marketing, January 18-19, 2018 in Las Vegas! What is the future of multi-channel marketing? Traditionally, multi-channel marketing has included a combination of communication channels, including direct mail, television, online media, and social media. The vast amount of available data, including real-time information, must be properly filtered in order to drill down to the right customer, at the right time.