ELITE Entrepreneur Rishi Shah of Outcome Health

Rishi Shah

CEO and Founder

Outcome Health


The Platform Builder

At the age of 12, Rishi Shah founded his first company—a home computer consulting company that he sold by the age of 16. Ever since, he has continually demonstrated his outstanding ability to create new opportunities in order to improve the lives of others. The inspiration for his next company, and biggest success, came while an undergraduate at Northwestern where Rishi realized the power of delivering information at an actionable time. Having grown tired of seeing his relatives with chronic conditions struggle to make healthy lifestyle changes, Rishi co-founded Outcome Health (formerly ContextMedia:Health) and left Northwestern to focus on the company full time.

While Outcome Health has become the largest and fastest growing actionable health decision platform in the industry, as a college student, Rishi bootstrapped the company. Within three years, Rishi became the youngest recipient ever named to Crain’s Chicago 40U40 list in 2009. He was 23 years old. In 2016, he was named an EY Entrepreneur of the Year.

Since those early days, Rishi has launched five products in Outcome Health’s 11-year history, all of which have advanced innovation in the industry to better serve the needs of all stakeholders. And in the past three years, Outcome Health distanced itself from competitors by innovating the platform through which patients absorb information, physicians share information, and pharma marketers reach their target audience. For instance, the Digital Wallboard displays interactive images of the human anatomy and enhances the dialogue with patients in the exam room. And Patient Mobile allows geo-targeted messaging on a patient’s mobile device while they’re in a physician’s office.

In 2016, Rishi lead the acquisition of Outcome Health’s largest and long-time competitor, AccentHealth, thereby doubling the number of outpatient offices where Outcome Health technologies are present and increasing the number of Outcome Health’s employees to 700. As a result, Outcome Health and its partners can now deliver actionable information and intelligence to outpatients in 55,000 facilities throughout the U.S.—or more than 20% of all outpatient facilities in the country.


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