Nicholas DeBeauvernet
US Oncology Campaign Development Lead Merck
Nicholas DeBeauvernet is the US Oncology Campaign Development Lead for “Team Rocket,” one of Merck’s Agile Digital Teams (ADTs) responsible for the planning and execution of digital initiatives for one of the company’s brands through a responsive approach to ever-changing customer needs.
Under Nick’s leadership, Team Rocket has become a highly driven, collaborative, and self-sufficient team, with his strategic choices consistently driving success.
In his first 8 months on the job, Nick led the team through the launch of a new indication for the brand, prioritizing speed to market to ensure broad awareness. At the same time, he maintained the momentum of an existing indication in a rare disease space and exceeded 2023 engagement goals—which is no small feat in a niche, rare disease space. In the background, Nick dedicated himself to revitalizing the team culture while mastering the nuances of the agile digital world at an impressive speed.
“Nick’s collaborative spirit is what truly sets him apart from his colleagues.”
Fostering a culture of innovation and continuous improvement, Nick encourages his team to explore new channels and creative opportunities. Through his leadership, Team Rocket partnered with several new vendors and successfully launched on Facebook. Additional firsts for Merck Oncology under Nick’s leadership include partnering with Whiteboard Geeks on a best-performing oncology video on Medscape and securing two exclusive premium sponsorships.
Nick’s collaborative spirit is what truly sets him apart from his colleagues. He leads with a “swarm” mentality, an agile collaboration technique that encourages his teammates to swarm together like a group of bees to problem solve and complete arduous tasks efficiently. A master of cross-functional collaboration, Nick effectively partners with various stakeholders, including Merck’s internal promotional review team, the agency of record, Merck colleagues, and third-party vendors.
Nick DeBeauvernet’s visionary leadership as a digital crusader has been instrumental in driving positive change at the company, propelling Team Rocket to emerge as a premier Agile Digital Team at Merck.
