Heidi Anderson
President, Chief Growth Officer
Nox Health
The Go-To Growth Expert
A key throughline in Heidi Anderson’s career is her ability to create new and alternative growth strategies that effectively disrupt the healthcare industry. Often brought in as an agent of growth and change, her ability to attract talent, energize teams, build client relationships, and illuminate powerful go-to-market strategies are unmatched.
As Time Inc.’s Senior Vice President of Industry, Heidi led the $175 million healthcare industry vertical where she grew sales 50% via a three-fold strategy of stabilizing and reimagining print, accelerating digital growth, and driving product innovation at point of care. During her eight-year tenure at WebMD, she drove new advertiser growth 200% by expanding account coverage across DTC, OTC, and Medical Devices.
As she pivoted from healthcare content space to remote monitoring and telehealth solutions at Livongo, Heidi was tapped to transform the client experience team into a consultative, strategic, revenue-driving organization. Under her leadership the client team drove renewals and expansions on a $350M book of business by holding her team accountable to rigorous key performance indicators (KPIs) that resulted in 95% renewals, $30M in expansions, and a client NPS score of 73. Heidi served on the leadership team that led the company through its record-breaking $18.5 billion acquisition by Teladoc Health, paving the way for a new crop of digital care solutions that have disrupted traditional healthcare.
In 2021, Heidi joined Nox Health, the global leader in sleep health, where she is responsible for leading all commercial efforts to promote, sell, and manage relationships with employer clients, health plans, and partnerships for Nox Enterprise. The Nox SleepCharge solution combines cutting-edge sleep diagnostic technology. Since joining the company, Heidi helped drive the strategic growth investment with Vestar Capital Partners. In sharing the power of the Nox value-based sleep care solution, Heidi’s team is demonstrating the power of good sleep as a chronic disease intervention in achieving the triple aim in healthcare—reducing total cost of healthcare, improving clinical outcomes, and creating a positive patient experience.
Besides her achievements in helping companies grow, Heidi wants part of her legacy to be known as a passionate diversity champion and ally setting an example and driving change inside and outside the corporate world.
